LIVONIA, Mich., November 5, 2007 – P2R Associates today announced it has been selected as agency of record for Intermet Corporation of Ft. Worth, Texas.
P2R will provide Intermet a range of integrated communications, corporate positioning and strategic public relations services in support of the company’s business development and marketing initiatives.
Founded in 1846, Intermet Corporation is one of the world’s foremost producers of cast-metal components for automotive and commercial-vehicle manufacturers.
“We are delighted to add such a storied company like Intermet to our roster of clients,” said Gordon Cole, president of P2R Associates. “Since emerging from Chapter 11 in late 2005, Intermet is moving quickly to grow its presence as the premier, most diversified manufacturer of cast-metal components for the automotive, commercial-vehicle and industrial industries and we are excited to be part of their team.”
Intermet Corporation is a leading manufacturer of cast-metal components for the automotive, commercial-vehicle and industrial markets. With approximately 2,400 employees, the company is organized into three distinct manufacturing groups: Die Cast, Ferrous and PCPC. More information is available on the Internet at www.intermet.com.